The new year is a great time to reflect on beginnings, and how they can bring about change. As a mission-focused team, we’re always looking down the road to imagine how we’ll get from where we are today (53,000 students in 173 schools, in 21 states), to where we ultimately want to go – providing a truly significant percentage of America’s children who live in poverty a transformational opportunity to fall in love with reading and learning, and achieve their full potential.
When bedtime rolls around in our family, reading is part of the routine. Sometimes, my 9-year-old son reads independently. Sometimes, I grab my book and we read side by side. And, the best nights are when we read some of the oldies but goodies he chooses to keep on his bookshelf like Food Fight, Tickle Monster, or Spoon. These are the books that conjure up memories and make us laugh together.
Book Trust has seen significant growth in the last 18 months – nearly a 40% rise in the number of students served and an almost 35% increase in revenue.
Who loves a great challenge? You know - the kind that keeps your mind racing from one idea to another, sometimes waking you up at night or distracting you in the shower.
"Champions are made from something they have deep inside of them–a desire, a dream, a vision."
"Growth is never by mere chance; it is the result of forces working together."
James Cash Penney, founder of JC Penney
Old Habits Die Hard
We all have them. We probably don’t remember when they started. We all try to break them. Sometimes we succeed. Sometimes we don’t. Whether it is nail biting, pimple popping, peeling skin off apples, tapping your fingers to the beat, obsessively checking your phone... The list goes on and on.
Celebrate Good Times, Come On
We all know that refrain. We immediately hear Kool & the Gang singing in our heads. It probably brings a smile to our faces. Maybe the last time you heard it you were celebrating someone you care about at a wedding.
Last month I had the privilege of meeting Moe at one of our Book Trust celebrations at a school in Denver. Moe’s experience that day triggered him to think about his young self. It started when he saw that Scholastic Reading Club flyer---it immediately evoked feelings of desire and embarrassment. He was the kid who couldn’t buy books because his mom could not afford them.
If you had a vault, what would you keep in it? Your most precious treasures---jewelry, passports, family heirlooms? What about books? That’s what Ms. Yost puts in the vault in her 2nd grade classroom at Mockingbird Elementary School---Book Trust books. Superintendent Adler of Ralston Public Schools in Omaha, Nebraska was the special guest invited to open the vault on book delivery day last fall.